Related methods
Interaction design
Interaction design defines what a user can do and how a product responds to actions: flows, states, transitions, feedback.
Read more about Interaction designInterface design
UI design shapes the visual layer of a product: layout, colours, typography, components. It turns the experience into tangible elements.
Read more about Interface designDark patterns
Dark patterns are interfaces designed to manipulate. From the confusing cookie banner to the subscription trap, the European DSA has banned them since 2023.
Read more about Dark patternsAffordance
Affordance is the ability of an interface element to suggest its use. Donald Norman popularised the concept: only perceived affordance counts.
Read more about AffordanceDesign system
A design system is a component library and the governance that comes with it. What sets it apart from a design kit, and when it becomes necessary.
Read more about Design systemDesign pattern
A design pattern is a proven solution to a recurring problem: breadcrumb, modal, accordion. These conventions exist because they work for users.
Read more about Design pattern
