Related methods
Typography
Typography defines fonts, scales, weights and spacing. It drives readability and visual identity. It's an impactful element that is often underestimated.
Read more about TypographyColour palette
A digital product's colour palette encodes statuses, hierarchy and accessibility. A well-defined palette is a coherent system, not just a collection of shades.
Read more about Colour paletteIconography
Iconography defines a product's icons, their style and their consistency. Well chosen, it speeds up understanding; misused, it creates ambiguity.
Read more about IconographyInterface design
UI design shapes the visual layer of a product: layout, colours, typography, components. It turns the experience into tangible, interactive elements.
Read more about Interface designZoning
The visual representation of an interface through the placement of various content blocks, kept simple and without details such as text or images.
Read more about Zoning